Design

Alberto Alessi Interview

By BoraMag ⋅ August 15, 2009 ⋅  Email this post ⋅  Print this post ⋅ Post a comment

This autumn Italian design firm Alessi, arguably the most recognised name in tabletop design globally, is joining forces with its equally iconic birra-brewing compatriot, Peroni Nastro Azzurro, to stage the Peroni Blue Ribbon Design Awards. The competition challenges emerging designers to create a piece that will accessorise, accompany or enhance the Italian pre-dinner eating and drinking ritual of aperitivo.

Entries covering the categories ‘furniture’, ‘kitchenware’ and ‘gadget’, will be judged on how much they epitomise iconic Italian style, on quality and detail, and the relevance to the aperitivo. Winning designs will be developed into prototypes and shown at the ICA in September, with the possibility of the overall winning design being developed for Alessi.

Read the interview on Wallpaper.

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